MiddieBeats is a duo of brothers based in Houston, Texas offering professional beats and instrumental loops for aspiring hip hop artists. They contacted us to help them design a look and feel for their fledgling online presence. The pair had released a large volume of tracks but had yet to put a design to their aesthetic. We helped MiddieBeats come up with a signature style that matches their signature sound.
After helping MiddieBeats define their business goals, we created a strategic brand guide including a new logo, messaging, cover art, and business cards. Once these items were in place we launched a custom website and e-commerce platform.